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Understanding the Integration Sync card

Learn what the Integration Sync card shows, what each timestamp means, and when to run a manual sync.

Written by Stuart Chaney
Updated yesterday

Understanding the Integration Sync card

The Integration Sync card helps you monitor how customer profile updates are moving from Rivo into your connected marketing integration (like Klaviyo).

You can use it to quickly see recent sync activity, spot common profile issues, and decide whether a manual sync is needed.




What the card shows

Profiles synced in the last day

At the top of the card, you’ll see a summary like:

We’ve synced X profiles in the last day (Y total).

  • Last day is how many profiles were updated in the most recent 24 hours.

  • Total is how many customer profiles are currently tracked in that integration’s sync records.


Profile issues to review

You may also see status lines such as:

  • Customers with no email

  • Customers with invalid email

These customers can’t be synced until their profile data is corrected.

Last full sync started at

This is the timestamp for the last time you started a manual Sync Customers run from the card.

It marks when that full/manual sync process was queued.

Last individual profile synced at

This is the most recent time an individual customer profile finished syncing.

This timestamp can update from regular automatic syncing, and it can also update as part of a manual sync.




When to use Sync Customers (manual bulk sync)

Use Sync Customers when you need a broad catch-up, for example:

  • Right after connecting an integration (to backfill existing customers)

  • After major integration changes

  • If you notice a wider mismatch across many customers

You can run a manual sync up to once per hour from the card.




Do you need to keep running bulk syncs every time data looks off?

No. You should not need to run bulk syncs continuously.

Customer profile data syncs automatically in the background as customers and loyalty activity update.

Manual sync is best treated as a catch-up tool, not a routine task.

If you notice a mismatch, run one manual sync, then re-check the sync timestamps and profile counts.




Quick troubleshooting flow

  1. Open Integrations and go to the integration you’re checking.

  2. Review the Integration Sync card timestamps and issue counts.

  3. If needed, run Sync Customers once.

  4. Wait for processing, then refresh and confirm the counts/timestamps move forward.

If mismatches continue after a manual sync, contact support with examples of affected customer profiles so the team can investigate faster.

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