Introduction
Customer accounts offer your customers seamless access to their orders, profile information, saved addresses, and your Loyalty program. Shopify's new customer account experience simplifies the login process by eliminating the need for passwords, instead providing a unique verification code for secure access.
✨ Rivo is compatible with both Shopify's classic and new customer accounts. This means your customers are eligible to join the Loyalty program
Switching to new customer accounts
Shopify's new customer accounts offer new possibilities that the classic version doesn't, but in the end, the decision depends on what works best for your brand. For example, do you sell B2B? Do you want to support self-serve returns?
To launch a Loyalty program for your customers using the new account experience, it's essential to understand how Rivo integrates with these accounts, considering Shopify's current structure.
A customer profile created from the new login page (email + one-time verification code) will have the Loyalty status
GuestA customer who never enabled an account during the classic customer account experience will have the Loyalty status
GuestA customer who enabled a store account during the classic customer account experience will now use the new login page to access their account, keeping the Loyalty status
Member.
📝 Important Note: If you switch to the new customer account version, all your customers will be guests unless they had previously enabled a classic account. In that case, the customers will remain as members.
Configuring your program participants for the new account experience
By default, Rivo sets program participants to members only, applicable solely to stores using the classic customer account version. To enable customers using the new account experience to join the Loyalty program, please follow the steps below.
Go to Settings > General
Under Program Participants, switch from Members to All customers
Check the option Customers are eligible for all loyalty programs (VIP Tiers and Emails)
Click Save.
From now on, your customers who log into their accounts using the new account version will earn and redeem points for completing actions, join the VIP Program, and receive email notifications (if enabled).
📝 Note: The new customer account experience redirects customers to the account overview after logging in.
💡 Find out more: Learn more about the Shopify features in classic and new customers on Customer accounts.
Rivo features for the classic and new customer accounts
Feature | Classic customer account | New customer account |
Loyalty status | A customer that signs up from the | All new customer profiles are flagged as |
Earn points through:
| Only members | No |
Earn points through:
| Only members | Yes |
Earn points through:
| Only members unless you change the program participants to 'All customers' | Yes |
Redeem points | Only members | Yes |
Refer friends (Legacy version) | Only members | Yes |
Refer friends (Referral campaigns) | Both members and guests regardless of your program participants | Yes |
Join the VIP program | Only members unless you change the program participants to 'All customers' | Yes |
Receive Rivo email notifications | Only members unless you change the program participants to 'All customers' | Yes |
Access Loyalty data through the Dedicated Page and Floating Widget | Only members | Yes |
Access Loyalty data through the | Only members | Our Account Embed is only compatible with classic accounts |
📝 Note: Make sure to enable the settings for supporting new customer accounts in your Loyalty program.
Common questions
I use the new customer account experience. Can my customers become 'members'?
No. Internally, Shopify does not differentiate a new account that logged in with a one-time verification code from a new account that has never logged in. At the moment, any customer on the new account experience will remain as a guest.
My store is on the classic customer account but I want guests to earn points. What can I do?
Please update your program participants to 'All customers' to make your guests earn points. If you want them to also be eligible for joining a VIP Tier and receiving emails, please check the additional option.
I'm using the new customer account version. How can I add Loyalty data to the new /account page?
At the moment, we do not support any Loyalty touchpoints or extensions to the new customer account page. It is currently available for merchants on the classic account experience.
I switched to the new customer account experience. What will happen with the 'Sign Up' and 'Sign In' buttons on my onsite displays?
If you change to the new customer accounts, both links will redirect customers to the new login page (email + one-time verification code).