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Post-Login Surveys

Collect profile and preference data right after sign-in by showing a guided survey in Rivo Accounts.

Written by Stuart Chaney

Post-Login Surveys

Post-login surveys help you collect useful customer details at the moment customers sign in or create an account. You can ask one question at a time inside Rivo Accounts and guide customers through each step with built-in progress, Next , and Skip actions.
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This is useful for collecting profile preferences you can use for segmentation, personalization, and campaign targeting.



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How Post-Login Surveys Work

A post-login survey is built from your existing preference questions.

  • You create a survey and set how it should trigger.

  • You attach preference questions to that survey.

  • Customers answer those questions inside the account widget.

  • Answers are saved to each customer’s preferences.

For post-login use cases, choose Account Creation as the survey trigger.



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Before You Start

Make sure you already have preference questions created.

  1. Go to Accounts > Preferences.

  2. Create the questions you want to ask.

  3. Return to Accounts > Surveys to build your post-login survey.

If you need help creating preference questions first, see Customer Preferences.



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Set Up a Post-Login Survey

  1. Go to Accounts > Surveys.

  2. Click New Survey.

  3. Enter a Title.

  4. Set Display Type to Account Creation.

  5. Click Create Survey.

After you create it, open the survey and configure:

  • Name and Description

  • URL handle (shareable survey link)

  • Status (active/inactive)



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Add Survey Questions

In the survey editor:

  1. Click Add question.

  2. Choose a question from your existing preference questions.

  3. Optionally override the question title and description for this survey.

  4. Save.

A preference question can only be added once per survey, so your list stays clean and avoids duplicates.
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You can also drag and reorder survey questions to control the customer flow.



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Customer Experience: Next and Skip

During the survey flow, customers see:

  • A progress bar at the top

  • A Next button to continue

  • A Skip action for the current question

When a customer answers a question and clicks Next , they move to the next question. When they Skip , the flow continues without saving an answer for that step.
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Button labels like Next and Skip follow your account widget language configuration.



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Tips for Better Completion Rates

  • Keep surveys short and focused.

  • Ask high-value questions first.

  • Use clear, customer-friendly question titles.

  • Start with non-sensitive questions to build momentum.



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FAQ

Can I run a survey without post-login behavior?
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Yes. Surveys also support other trigger types such as URL-based and JavaScript-triggered flows.
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What happens if a customer skips a question?
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The survey moves forward, and that skipped answer is not saved.
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Can I link directly to a survey?
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Yes. Each survey has a URL handle you can copy from the survey editor.
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Can I pause a survey without deleting it?
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Yes. Set the survey to inactive to stop it from running, then re-activate it later.

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