Introduction
Reward your customers for purchases they make at other retailers. The Subtotal integration lets shoppers securely connect their external retail accounts (Amazon, Walmart, Sephora, and more) directly to their Rivo profile. Once connected, eligible purchases are detected and rewarded automatically.
How It Works
Customers use Subtotal to connect their retail accounts (Amazon, Walmart, Sephora, etc.) to their Rivo profile
Subtotal detects and verifies qualifying purchases
Customers automatically earn points for purchases across in-store and online channels
Setting up the Integration
What You'll Need
Requirement | Details |
Rivo API Key | Found in Rivo > Settings > Developer Toolkit > API Key |
Subtotal account | Sign up at subtotal.com. Rivo merchants get a 30-day free trial, then 20% off standard pricing. |
Setup Steps
In Rivo, go to Settings > Developer Toolkit and copy your API Key
In the Subtotal Dashboard, go to Integrations and select Rivo
Paste your Rivo API Key and click Save
The status will show as Active once the connection is successful
Configuration Options
Once connected, configure the following settings in the Subtotal Dashboard:
Setting | Description |
Customer Identifier | How customers are matched in Rivo: Email, Customer ID, or Mobile |
Historical Purchases | Set a start date to reward purchases from that date forward. Leave blank to include all recent purchases. |
Points per Dollar | Points earned per dollar spent at connected retailers. Defaults to 1 point per dollar. |
Reward on Linked Account | Grants a one-time points reward when a customer connects an account, rather than rewarding per purchase. |
Common Questions
What retailers can customers connect? Subtotal supports major retailers including Amazon, Walmart, Sephora, Target, and many more. Customers connect their accounts securely through Subtotal's verification process.
Can I control how many points customers earn? Yes. Use the Points per Dollar setting in the Subtotal Dashboard to set your reward rate. You can also switch to a one-time reward for account linking using the Reward on Linked Account setting.
Can customers see the Subtotal linking in their account? Yes. Add the Subtotal account linking widget to the Rivo account bar so customers can connect external accounts directly from their loyalty profile.
Need Help?
Contact the subtotal team on their website or check out Subtotal's Rivo integration docs for detailed configuration guides.


