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Subtotal integration

Connect Subtotal to Rivo to reward customers for retail purchases

Written by James Dohm
Updated yesterday

Introduction

Reward your customers for purchases they make at other retailers. The Subtotal integration lets shoppers securely connect their external retail accounts (Amazon, Walmart, Sephora, and more) directly to their Rivo profile. Once connected, eligible purchases are detected and rewarded automatically.

How It Works

  1. Customers use Subtotal to connect their retail accounts (Amazon, Walmart, Sephora, etc.) to their Rivo profile

  2. Subtotal detects and verifies qualifying purchases

  3. Customers automatically earn points for purchases across in-store and online channels

Setting up the Integration

What You'll Need

Requirement

Details

Rivo API Key

Found in Rivo > Settings > Developer Toolkit > API Key

Subtotal account

Sign up at subtotal.com. Rivo merchants get a 30-day free trial, then 20% off standard pricing.

Setup Steps

  1. In Rivo, go to Settings > Developer Toolkit and copy your API Key

  2. In the Subtotal Dashboard, go to Integrations and select Rivo

  3. Paste your Rivo API Key and click Save

  4. The status will show as Active once the connection is successful

Configuration Options

Once connected, configure the following settings in the Subtotal Dashboard:

Setting

Description

Customer Identifier

How customers are matched in Rivo: Email, Customer ID, or Mobile

Historical Purchases

Set a start date to reward purchases from that date forward. Leave blank to include all recent purchases.

Points per Dollar

Points earned per dollar spent at connected retailers. Defaults to 1 point per dollar.

Reward on Linked Account

Grants a one-time points reward when a customer connects an account, rather than rewarding per purchase.

Common Questions

What retailers can customers connect? Subtotal supports major retailers including Amazon, Walmart, Sephora, Target, and many more. Customers connect their accounts securely through Subtotal's verification process.

Can I control how many points customers earn? Yes. Use the Points per Dollar setting in the Subtotal Dashboard to set your reward rate. You can also switch to a one-time reward for account linking using the Reward on Linked Account setting.

Can customers see the Subtotal linking in their account? Yes. Add the Subtotal account linking widget to the Rivo account bar so customers can connect external accounts directly from their loyalty profile.

Need Help?

Contact the subtotal team on their website or check out Subtotal's Rivo integration docs for detailed configuration guides.

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