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Understanding your Loyalty Dashboard
Understanding your Loyalty Dashboard

Understanding the Rivo Dashboard

James Dohm avatar
Written by James Dohm
Updated over 2 months ago

Introduction

Your Rivo Loyalty Dashboard is a high-level overview of key information happening on your Loyalty program. Here you can get an overview of your recent activity, new program members, redemption rate, active customers, total revenue generated and Rivo ROI.


Loyalty Dashboard

Loyalty Program Activity

The metrics on the dashboard are divided into different cards. Here you can see a high-level overview of engagement and revenue generated from purchases made on your loyalty program.

New Members

Customers that are signed up as members of your loyalty program

Redemption Rate

Ratio of points spent to points earned by members of your loyalty program

Active Customers

Number of customers recently active on your loyalty program

Emails Sent

Number of emails the app has sent to your customers

Total Revenue Generated

Total revenue generated is a combined statistic broken down into 4 parts outlined below.

  • Retention Revenue: Orders from customers that have interacted with emails from our app within the last 7 days.

  • Incentivized Revenue: Orders from loyalty program members who used a discount code generated from our app.

  • Conversion Revenue: Orders from visitors on your store who interacted with a Rivo Loyalty widget and placed an order on your store.

  • Referral Revenue: Orders generated through referrals.

πŸ“ Note: An order can have multiple attributions, but we only count the order once in total sales. For example, if there is revenue from a referral revenue and from conversion revenue, we'll only count it once toward total sales generated.


The Activity feed

Your activity feed is a real-time update of all the recent activity on your loyalty program. Here you can see who is earning points, who is signing up, and who is redeeming rewards. The activity feed is chronological, meaning that the most recent activity will appear near the top of the card.

If you want a closer look at your store's revenue and analytics, check out Getting started with Revenue & Analytics for more.


Common questions

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