Introduction
A 'like' on Facebook can mean more than just appreciation; it can signify trust and endorsement. Using your Loyalty Program to reward customers for liking your business page can foster deeper loyalty, increase your social media presence, and establish a more intimate connection with your audience. When customers like your Facebook page, they're more likely to see your posts, engage with your content, and become brand advocates.
💡 Find more Social Ways to Earn here →
Setting up the "Like page on Facebook" way to earn
Let's walk through setting up the "Like page on Facebook" way to earn in the Rivo Loyalty Program.
Steps:
From the dashboard, navigate to Programs > Points.
Click on Add Another Way to Earn.
Select Like page on Facebook from the dropdown.
Enter your Facebook Page name (the part that comes after facebook.com/ in your page URL).
Define the number of points you'd like to award for this action.
Optional: Add your own custom icon to match your brand.
Confirm your settings and save the changes.
💡 Pro Tip: Make sure to use your exact Facebook page name as it appears in your page URL. For example, if your page URL is facebook.com/yourbusiness, enter "yourbusiness" as the page name.
How customers experience the Facebook like action
When customers interact with the "Like page on Facebook" earning opportunity in your loyalty program:
They'll see the Facebook like option in your loyalty widget or landing page with the points they can earn.
When they click the action button, a new tab or popup window opens directing them to your Facebook page.
They can then like your page on Facebook.
Points are awarded immediately when they click the action button, and the action is marked as completed in their loyalty account.
The customer can only earn points for this action once per loyalty account.
Configuration options
Points amount: You can set any number of points to award for liking your Facebook page. Consider the value of a Facebook like to your business when determining the point value.
Custom icon: Upload your own custom icon to replace the default Facebook icon. This helps maintain brand consistency across your loyalty program.
Page name: Enter the exact page name from your Facebook page URL. This ensures customers are directed to the correct page.
Best practices
Point value recommendations:
Consider offering 25-100 points for a Facebook like, depending on your overall points economy.
Make the reward valuable enough to motivate action, but not so high that it unbalances your program.
Promotion tips:
Highlight the Facebook like earning opportunity in your loyalty widget and email campaigns.
Consider featuring it prominently when customers first join your loyalty program.
Use it as part of a "quick wins" strategy to help new members earn their first points easily.
Troubleshooting
Customers can't find your Facebook page:
Double-check that you've entered the correct page name in your settings.
Ensure your Facebook page is public and not restricted.
Test the link yourself by visiting facebook.com/[your-page-name].
Action button not working:
Ensure the earning rule is set to "Active" status.
Check that you've saved your configuration properly.
Verify that customers haven't already completed this action (it's a one-time earning opportunity).
Common Questions
Will the app verify if a customer has fully completed the social media action before awarding points?
Regrettably, due to restrictions imposed by social media platforms, we cannot directly verify such actions. Most platforms limit third-party apps from accessing specific user data. However, Rivo, like other loyalty programs, operates on a trust-based system. We've designed the app to seamlessly direct customers to your social profiles, and our data suggests that the vast majority do complete the actions. Rest assured, most of your patrons will genuinely engage as intended.
Can customers earn points multiple times for liking my Facebook page?
No, the Facebook like action is a one-time earning opportunity per customer. Once a customer has completed this action and earned points, they cannot earn points for it again. This prevents abuse while still rewarding genuine engagement.
What happens if I change my Facebook page name after setting up the earning rule?
If you change your Facebook page name, you'll need to update the page name in your Rivo loyalty program settings. Navigate to Programs > Points, find your Facebook like earning rule, and update the page name to match your new Facebook URL.
Can I see which customers have completed the Facebook like action?
Yes, you can view customer activity and see who has earned points for social actions through your customer management dashboard. This helps you track the effectiveness of your social media loyalty initiatives.
What if my Facebook page is private or restricted?
For the Facebook like earning action to work properly, your Facebook page should be public and accessible to all users. If your page has restrictions or is private, customers may not be able to complete the action, which could lead to frustration.
Can I customize the button text for the Facebook like action?
The button text is automatically generated based on the action type and will display appropriate text for the Facebook like action. However, you can customize the icon to match your brand aesthetic.