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Follow on Twitter

Elevate brand engagement on Twitter. Guide to rewarding followers with Rivo's loyalty points.

Laurence Leech avatar
Written by Laurence Leech
Updated over 2 weeks ago

Introduction

Twitter is where conversations begin and communities thrive. By encouraging your customers to follow your business on Twitter through Rivo's loyalty program, you're opening doors to direct engagements, retweets, increased brand awareness, and building a loyal social media community. This powerful social action not only grows your Twitter following but also rewards customers for connecting with your brand on one of the world's most influential social platforms.

πŸ’‘ Find more Social Ways to Earn here β†’


Setting up the "Follow on Twitter" way to earn

Let's walk through setting up the "Follow on Twitter" way to earn in the Rivo Loyalty Program. This feature allows customers to earn points or credits by following your Twitter account.

Step-by-step setup:

  1. From your Rivo dashboard, navigate to Programs > Points.

  2. Click on Add Another Way to Earn.

  3. Select Follow on Twitter from the dropdown menu.

  4. Enter your Twitter Username (without the @ symbol - this will be added automatically).

  5. Define the number of points or credits you'd like to award for this action.

  6. Optional: Upload a custom icon to replace the default Twitter icon.

  7. Review your settings and click Save to activate the earning rule.

⚠️ Important: Make sure your Twitter username is entered correctly without the @ symbol. The system will automatically add the @ prefix when displaying to customers.


How customers experience Twitter follow

Once you've set up the Twitter follow earning rule, here's what your customers will see and experience:

In the loyalty widget:

  • Customers will see a "Follow on Twitter" option with the Twitter icon

  • The action displays the points/credits they'll earn for following

  • A "Follow" button appears next to the earning opportunity

When customers click the Follow button:

  • A new tab or popup opens directly to your Twitter profile

  • Points are awarded immediately upon clicking (trust-based system)

  • The action becomes marked as completed in their account

  • Customers can only earn points once per Twitter follow action


Best practices for Twitter follow setup

To maximize the effectiveness of your Twitter follow earning rule:

  • Choose an appropriate point value: Make the reward valuable enough to motivate action, but balanced with your other earning opportunities

  • Verify your username: Double-check that your Twitter username is correct and leads to your active business account

  • Promote the opportunity: Let customers know about this earning opportunity through email campaigns or on-site messaging

  • Keep your Twitter active: Ensure your Twitter account is regularly updated with engaging content to retain new followers


Frequently asked questions

Will the app verify if a customer has actually followed my Twitter account before awarding points?

Due to restrictions imposed by social media platforms, we cannot directly verify if customers have completed the follow action. Most platforms limit third-party apps from accessing specific user data for privacy reasons. However, Rivo operates on a trust-based system, similar to other loyalty programs. We've designed the app to seamlessly direct customers to your social profiles, and our data suggests that the vast majority do complete the actions. Rest assured, most of your customers will genuinely engage as intended.

Can customers earn points multiple times for following my Twitter account?

No, each customer can only earn points once for the Twitter follow action. Once they've clicked the follow button and earned points, the action will be marked as completed in their account and they won't be able to earn points for it again.

What happens if I change my Twitter username after setting up the earning rule?

If you change your Twitter username, you'll need to update the earning rule in your Rivo dashboard. Navigate to Programs > Points, find your Twitter follow earning rule, and update the username field with your new handle.

Why isn't the Twitter follow option appearing in my loyalty widget?

Make sure that: 1) You've saved the earning rule after setup, 2) The earning rule is set to "Active" status, 3) You've entered a valid Twitter username, and 4) Your loyalty widget is properly installed on your store. If the issue persists, check that your loyalty program is active and properly configured.

Can I customize the text or appearance of the Twitter follow action?

Yes! You can upload a custom icon to replace the default Twitter icon. The text displayed to customers will automatically use your loyalty program's language settings. You can also customize the points/credits amount to align with your reward strategy.

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