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Favorites and Wishlists

Let customers save products, organize them into collections, and share curated wishlists from Rivo Accounts.

Written by Stuart Chaney

Favorites and Wishlists

Favorites let shoppers save products they want to come back to later. In Rivo Accounts, customers can also organize saved products into named collections and (optionally) share those collections.

This helps shoppers keep track of products they care about, and gives them a faster path back to purchase.





What This Feature Includes

When Favorites is enabled, customers can:

  • Save products to a favorites list

  • Remove products from favorites

  • Create custom collections inside Favorites

  • Add or remove products from specific collections

  • Open a dedicated Favorites page inside Rivo Accounts

If collection sharing is enabled, customers can also share an individual collection.





Set Up Favorites

  1. In your Rivo admin, go to Accounts -> Favorites.

  2. Turn on Enable Favorites.

  3. Update your favorites display settings, such as the Favorites title, empty-state text, and load delay.

  4. Optional: Turn on Enable Share Favorite Collections to allow customers to share collection pages.

  5. Save your changes.





Favorite Button on Product Pages

Customers can save products from product-page favorite buttons as well as from inside the account experience.

When a signed-in customer taps the button:

  • The product is added to Favorites

  • The button state updates to show it was saved

  • A confirmation message appears

When a signed-out customer taps the button, they are directed into the account login flow. After they sign in, the product can be saved automatically if they complete login within 30 minutes.





Collections and Sharing

Inside Favorites, customers can create named collections (for example, “Gift Ideas” or “Spring Picks”) and add saved products to those collections. Products can be added to or removed from a collection without removing them from the customer’s main Favorites list.

When collection sharing is enabled:

  • Customers can share a direct link to a specific collection

  • Anyone with that link can view the shared collection page





Notifications and Text You Can Customize

Customers see confirmation messages when items are saved or removed. These confirmation messages appear for about 3 seconds. The message text can be customized, but the display time is not controlled by a standard Favorites setting.

You can also customize text labels used throughout Favorites (for example, button and section labels).

You can update favorites-related copy from your account widget translation settings.





How Favorites Sync Across Devices

Favorites are connected to the customer account, not just a single browser session.

That means when a customer signs in on another device, their saved favorites and collections are available there too.





Analytics, Imports, and Integrations

Favorites activity can appear in Rivo analytics, including top favorited products, favorites revenue, favorites added, users with favorites, and collections created.

You can also import and export favorites by CSV, and supported integrations can use favorites activity, such as when a customer adds a product to Favorites.





FAQ

I don’t see Favorites in my Rivo admin. What should I check?

Favorites appears in the Accounts area when your Rivo package includes access to Accounts features. If you do not see it, contact Rivo support to confirm your package and setup.

Do customers need to be logged in to use Favorites?

Yes. Customers can tap favorite buttons while signed out, but they need to sign in to access and manage their saved favorites in their account. If they sign in within 30 minutes after tapping a favorite button, Rivo can automatically save that product for them.

Is there a limit to how many favorites are shown?

Rivo displays up to the most recent 100 saved favorites for a customer.

Can customers share all favorites or only one collection at a time?

Sharing is collection-based. Customers share one collection link at a time.

Can I disable shared collection links?

Yes. Turn off Enable Share Favorite Collections in your account widget settings.

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